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We invite you to have coffee and get to know the opportunities business Uruguay as a gateway to the Mercosur . We will talk with the Ana Morán Ceo of IBA, she is an expert consultant and entrepreneur in this market and will provide us with the current business context, as well as valuable information on this market.
Ana has a degree in International Relations, with a specialization in Strategic Intelligence and a postgraduate degree in Uruguay. She is a consultant in international business and logistics, with a focus on project and cargo logistics. She also teaches at several universities in Uruguay and abroad. Currently, she is the director of IBA International Business Alliancesa company that combines consulting and trading. His work focuses on connecting academia with professional practice, helping SMEs to professionalize and actively participate in international trade. His vision is committed to internationalization as a driver of economic development and business competitiveness.
The interview with Ana, an expert in international business and logistics, explored the opportunities offered by Uruguay as a gateway to Mercosur. Ana highlighted the country's clear regulatory framework and tax incentives, which make it a strategic hub for distribution and expansion in Latin America. She also discussed sectors with potential, such as the export of services, the audiovisual industry and manufacturing, especially in the value chain. In addition, he explained how easy it is to create a company in Uruguay and shared keys to successfully enter its market. Finally, he encouraged entrepreneurs to consider Uruguay not only as a business destination, but also as a platform for growth in the region.
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