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Business opportunities in Turkey

2022-04-27 Rafael Solbas - Turquia

We invite you to have coffee to learn about opportunities business in Turkey. We will be accompanied by Rafael SolbasBusiness consultant, who will talk to us about this market of more than 84 million inhabitants, and we will also talk about key aspects to captivate consumers in this country.

Rafael Solbas
Turkey
27-Apr/22
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The video is a conversation about business opportunities in the Turkish market, with an expert in international trade. Topics such as the importance of quality in product samples, the openness of the Turkish market to innovation and technology, and the need to structure a well-integrated offer and value proposition are discussed. Recommendations for doing business in Turkey are also mentioned, such as the importance of complying with quality standards and the need to establish long-term relationships of trust.

00:03 - Business opportunities in Turkey

  • 00:05 - They talk about international business opportunities on Wednesdays at 11 am.
  • 01:05 - Rafael Solbes shares his experience in the Turkish market and his professional career.
  • 03:56 - Turkey is a country with a buoyant economy and competitive prices, ideal for doing business from Latin America.

05:56 - Trade opportunities between Latin America and Turkey

  • 05:58 - Sharing more than 84 million inhabitants facilitates the connection with other continents.
  • 06:14 - Products such as tropical fruits, bananas, coal and scrap metal have export opportunities to Turkey.
  • 08:22 - Turkey imports cocoa, Tahitian lime and avocado from Latin America, showing significant growth in trade.

11:50 - Importance of quality in doing business with Turkey

  • 11:53 - Businesses require quality to avoid low-cost, low-quality products.
  • 12:28 - Establishing trusting relationships and understanding Turkish culture is crucial for successful business.
  • 16:17 - Air transport may be a viable alternative depending on the product and quantity to be imported or exported.

17:43 - Importance of certifications in the Turkish market

  • 17:46 - The quality level of the certifications varies according to the product.
  • 18:03 - Exotic and tropical fruits require high quality, although not always certified.
  • 18:39 - The Turkish market is less demanding in terms of certifications than the European market.

23:36 - Business opportunities in Turkey and recommendations for entrepreneurs

  • 23:36 - Turkey offers business opportunities at competitive prices.
  • 23:41 - It is important to do business in volume and maintain quality standards to be successful in the Turkish market.
  • 26:25 - Structuring an integrated offer and value proposition tailored to the Turkish market is key to business success.

29:29 - Business opportunities with species and seeds in Latin America

  • 29:29 - Bananas and nuts are popular in Latin America.
  • 31:14 - Imports of spices and value added with sesame are business opportunities.
  • 32:00 - Contact Rafael for more information on cocoa and development.
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